I’m Yoëlle, founder of Flow & Function. I help health & wellness businesses improve visibility in Google and AI search engines — with small, strategic changes that drive real growth.
From your brand foundations (logo & website) to ongoing clarity, coaching, and execution. I help your business flow and function online.
Start with a Free Digital Health Check. A tailored mini audit of your marketing efforts, with 3 focused actions to help you grow.
Running a health or wellness business is demanding, you started your business to help people, not to spend hours figuring out how to do marketing and with all the overwhelm of information it often feels like:
The marketing ends up scattered as there are too many tools, too many tips, too much noise.
The truth? You don’t need to do everything. You just need a focused strategy, built on data, and focus on SEO for today and GEO (Generative Engine Optimization) for tomorrow.
With Flow & Function, it’s simple. We always start the same way. A free website & visibility review.
I’ll scan your site, SEO basics, and GEO signals (how you show up in both Google and AI-generated answers). You’ll see what’s working, what’s missing, and get 2–3 small changes that could already make a big difference.
From there, you choose your level of support:
Hi, I’m Yoëlle – The Mind Behind Flow & Function
I help health and wellness entrepreneurs cut through digital chaos and grow with clarity. With over 5 years of experience in business process management, branding, and digital strategy, I’ve guided businesses of all sizes to bridge the gap between their exceptional offline service and a visible, client-attracting online presence.
What I believe? Scaling doesn’t come from doing more, it comes from making the right, strategic moves. That’s why I focus on SEO and GEO (Generative Engine Optimization), ensuring your business shows up both in Google and in AI search results, now and in the future.
Whether you need a quick website upgrade or a full digital transformation, I bring actionable insights, practical tools, and calm support. So your digital presence flows as naturally as the service you provide.
GEO (Generative Engine Optimization) is about making sure your business shows up not just in Google, but also in AI-powered search engines like ChatGPT, Perplexity, or Google’s SGE. That means creating content that answers real questions clearly, using structured data, and building authority.
SEO is the foundation — getting your website findable in Google. GEO builds on it, helping you get mentioned in AI-generated answers. I combine both so you’re visible now and in the future.
You’ll get a quick scan of your website, SEO basics, and how your business currently appears in search (Google + AI). I’ll highlight what’s working, what’s missing, and 2–3 small changes you can make right away.
With the Clarity Report, you get a detailed audit and roadmap.
With Momentum Sessions, we meet regularly to guide your strategy while you implement.
With the Flow Partnership, I do the work for you, from website updates to SEO & GEO improvements.
Pricing depends on the depth of support. The Clarity Report is a one-time fee, while Momentum Sessions and Flow Partnership are monthly. I’ll always be transparent about pricing before we start, so there are no surprises.
No, I work with clients across Europe (and beyond). Most of my work is done online, making it simple to collaborate wherever you are.
Whether you’re just beginning or ready to scale, your next step doesn’t have to feel overwhelming. With a clear strategy, simple SEO fixes, and systems that support you, your digital presence can finally reflect the quality of your work and reach more of the right people.
The future of your business isn’t about chasing every new marketing trend. It’s about creating a digital experience that feels authentic, builds trust, and makes you visible.
In Google today and in AI search tomorrow.
